The Sweets & Snacks Expo may be over, but the opportunities for industry education continue! These Sweets & Snacks On Demand education opportunities present timely insights for you to watch anytime.
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State of Snacking
Thursday, June 1, 2023 | 1:00 pm ET
This webinar, hosted by Sally Lyons Wyatt, executive vice president and practice leader at Circana, will provide Sweets & Snacks Expo’s perennial view of the macro-snacking universe and occasions from a shopper, consumer and retailer perspective with a focus on the recent performance of the U.S. snacking industry and the keys to future category success. This webinar will look at how snacking trends are changing and the key generational shifts driving the future of snacking. Attendees will gain a better understanding of the considerations on when and how consumers’ snack choices differ by generation; how inflation, package size changes, social media, product innovations and out-of-home experiences are changing snacking; and what the top drivers of category success will be moving forward.
Sally Lyons Wyatt
Executive Vice President and Practice Leader, Circana
As a leading CPG industry thought leader, Sally Lyons Wyatt is a go-to expert and frequent keynote speaker on a multitude of food and beverage topics. She is frequently quoted about the latest trends and insights in national business media outlets, such as NBC’s Today show, The Wall Street Journal, CNBC and leading CPG trade media publications. In her role as EVP and Practice Leader for Circana’s Global Consumer Packaged Goods division, Sally drives integrated client initiatives and manages the center store and produce account teams. She has more than 25 years of industry expertise in partnering with Fortune 500 clients and leverages big data to optimize a wide range of strategies – from consumer and media to merchandising and supply strategies. Sally is a past “Top Women in Grocery” recipient.
Flavor Trends in Candy & Snacks
Thursday, June 22, 2023 | 1:00 pm ET
What’s new and what’s next in the world of snack flavors? This webinar, hosted by Kelli Heinz, the vice president of marketing and industry affairs for Bell Flavors & Fragrances and David Banks, the director of marketing for Bell Flavors & Fragrance, will explore recent flavor trends in the candy and snack categories. Attendees will learn how global and regional consumer dynamics impact flavor trends; how different generations react to flavor innovations; and how manufacturers are marketing innovations to appeal to different consumer segments.
Director of Marketing, Bell Flavors & Fragrances
David Banks is the director of marketing for Bell Flavors & Fragrance. His insights, expertise and proven experience help successfully translate the voice of the consumer into positive sales and growth platforms. David has led teams and initiatives for numerous Fortune 500 companies and worked with more than 100 major brands solving complex problems around innovation, new product development, manufacturing and go-to-market strategy.
Vice President, Marketing & Industry Affairs, Bell Flavors & Fragrances
Kelli Heinz is the vice president of marketing and industry affairs for Bell Flavors & Fragrances, where she leads the marketing teams in North America, South America, Mexico, Asia Pacific and China. In her role, Kelli identifies future trends and forecasts within the food, beverage, personal care and household care industries. Kelli works across disciplines – from R&D to communications to sales – to bring flavor and fragrance innovations to the marketplace.
New Shopping Behaviors: Impact on Candy and Snacks Sales
Thursday, July 13, 2023 | 1:00 pm ET
A recent survey of Acosta Group’s shopper community reveals how economic uncertainty, self-checkout lanes and increased popularity of healthy options affect the purchase and consumption of sweets and snacks. During this webinar, hosted by Kathy Risch, the senior vice president, shopper insights and thought leadership for Acosta Group, will look at the current confectionery and snacking landscape, the snack shopper’s purchase decision journey and trends surrounding natural and organic snack products. The webinar will also include a comparison of different consumer segments, retail channels and eating occasions to help brands and retailers better understand how to connect with today’s consumers.
SVP, Shopper Insights & Thought Leadership, Acosta Group
Kathy Risch is senior vice president, shopper insights and thought leadership for Acosta Group. She has more than 25 years of experience at major consumer goods companies, holding leadership positions in market research, consumer insights, innovation and analytics at companies such as P&G, Neutrogena, Paramount Pictures and Anheuser-Busch InBev.
Plus One: How to Incent Unplanned Purchases
Thursday, August 3, 2023 | 1:00 pm ET
Growth in ecommerce, self-checkouts, click-and-collect and shifts in consumer shopping behaviors have all had an impact on unplanned purchases of candy and snacks. Fewer top-of-mind opportunities for consumers to make spur-of-the-moment purchases have had a significant impact on front-end sales. Retailers and manufacturers are trying to figure out how to incent a “plus one” purchase in this new retail environment. This webinar, hosted by Leigh O’Donnell, the head of shopper and category insights and solutions within Kantar’s retail, sales and shopper group, will explore unplanned purchases across many categories, omnicommerce touchpoints and channels to understand what happens when unplanned purchases occur. Attendees will learn new insights and opportunities across four growth paths: stores, online, ambient environments and the home.
Head of Shopper and Category Insights & Solutions, Kantar
Leigh O’Donnell is the head of shopper and category insights and solutions within Kantar’s retail, sales and shopper group. Previously within Kantar, Leigh led the North American Shopper Insights domain, managing custom shopper insights across a variety of top CPG and technology manufacturers. Before joining Kantar, Leigh led CRM, insights and analytics at the national home décor retailer Kirkland’s. Before that, she held various shopper insights, market measurement and category management roles at Mars Petcare and the Wm. Wrigley Jr. Company.
Generate Growth by Generation
Thursday, August 24, 2023 | 1:00 pm ET
Change is a constant, and as generations age, their preferences do the same. One generation’s palate can sweeten while another turns savory. Failing to prepare for change puts businesses at risk of losing relevance. This webinar, hosted by Darren Seifer, the food and beverage industry analyst at Circana, explores expected changes in treating and snacking behaviors by generation in the coming years, so the industry can be ready to meet consumer demands. Treating and snacking categories will grow, maintain or decline differently by generation, partly due to the shifting and unique needs of each generation over time.
Food & Beverage Industry Analyst, Circana
Darren Seifer is the food and beverage industry analyst at Circana covering the food and foodservice industries and is a contributing author of Circana’s “Eating Patterns in America” and “The Future of Snacking” reports. Darren provides insights based on food-related research to organizations and companies across the country. Additionally, he has authored several food and beverage research reports that cover a wide range of food-related topics and is a contributing writer for several food and beverage trade publications.
Unlocking Self-Care Treating Opportunities
Thursday, September 14, 2023 | 1:00 pm ET
The uncertainty and stress of the past three years have made consumer priorities for self-care shift from being an occasional luxury to a routine necessity. This enhanced dedication to self-care means that consumers are seeking a broad range of solutions that can help them with their physical, mental and spiritual health. This webinar, hosted by Jenny Zegler, the director of Mintel’s food & drink and global consumer, will investigate the many avenues available to snack and confectionery brands to help consumers achieve their self-care goals.
Director – Food & Drink and Global Consumer, Mintel
Jenny Zegler is the director of Mintel’s food & drink and global consumer. She has 15 years of experience covering the beverage and food industry and has led the creation of Mintel’s Global Food & Drink Trends since 2015. She regularly shares insights on what consumers want and why with clients, the media and conferences in the U.S. and around the world. Prior to joining Mintel in 2012, Jenny spent six years as a journalist, primarily on the editorial staff of beverage and food trade magazines.