Confections Q&A: Industry Experts Available to Answer Your Questions
Q and A with the candy industry experts! Are you new to the candy industry and want to ask about strategies for entry, tips for understanding your target consumers or are you curious about the newest and hottest trends? Working on innovations or line extensions and could use some input? Join Dan Sadler and Anne-Marie Roerink, who will be on hand in a casual setting to answer your burning questions about the confectionery category.
Anne-Marie RoerinkPresidente, 210 Analytics
As the head of a market research firm specializing in food retailing, Anne-Marie works closely with retailers, wholesalers, producers, and trade associations. She has developed an excellent perspective on the ever-changing wants and needs of the consumer in a one-size-fits-no-one world. Before founding 210 Analytics, Anne-Marie was the head of research for the Food Marketing Institute.
Dan SadlerPrincipal – Client Insights, Circana
Dan has spent his entire 30-year career within the CPG industry, with the last 12 years dedicated to the confections market. During that time, Dan has worked closely with NCA and manages the partnerships between Circana and many confection manufacturers. Dan is a familiar face and speaker at NCA’s State of Industry Conference, Sweets & Snacks Expo, ECRM, and other trade events.