NCA’s Exhibitor Success and ROI Center is your FREE, on-demand, 24/7 exhibiting knowledge resource to give you answers to your most pressing exhibiting challenges, expand your exhibiting know-how, and improve your company’s exhibiting performance and ROI.
As you plan for the 2020 Sweets & Snacks Expo, be sure to visit the Exhibitor Resource Library for additional on-demand webinars and “how to” exhibit articles.
Exhibiting questions? Ask our team of tradeshow experts at any time.
Follow these steps to get the most our of your investment:
cloud_download Download Planning & Measurement Tools
Plan into your time at the 2020 Sweets & Snacks Expo with our 16 week tradeshow planning & management tool, exhibit budgeting & cost control calculator and our exhibiting & financial performance metrics tool.
assessment Define Your Outcomes
Get together with your marketing and sales management team and work through this four-step process to dramatically improve your odds of having a successful exhibiting experience.
group_add Identify & Attract Your Ideal Customer
The principle of Selective Attraction is one of the most important things you need to address to execute an effective exhibit. You do not want to just rent space, show up and hope the right people find you.
assignment_turned_in Manage Your Experience & Leads
Managing your visitor experience means carefully addressing your exhibit, product/service presentation/demonstration and your exhibit staff. It’s also critically important to understand that leads are the REAL product of the show.
trending_up Measure Your Performance, Results & ROI
You’ve probably heard the old saying “what gets measured, gets done.” Here are some simple exhibiting performance metrics you can use to assess your exhibit performance, value received
and return on investment.