Startup Street
Startup Street

If you’re new to the industry, launching your products on Startup Street is the best way to turn up the heat with buyers and kindle their enthusiasm for your brand. And as an exhibitor here, you also get to submit your top product for a prestigious Most Innovative New Product Award!

Standing out from the crowd as a new business isn’t always easy, but the Sweets & Snacks Expo’s Startup Street helps new candy and snack companies grab the attention of show attendees by exhibiting together alongside other new companies.

Applications to exhibit on Startup Street are open only to candy & snack companies that have been in business for three years or less, and have not exhibited in Startup Street or the Sweets & Snacks Expo previously. In addition to being able to exhibit at a rate almost half that of other areas of the show, companies that decide to exhibit on Startup Street receive a variety of benefits, including:

  • An entry in the Most Innovative New Product Awards;
  • A spot in the Featured Products Showcase;
  • A listing in the Sweets & Snacks Expo online directory; and
  • A listing in the Sweets & Snacks Expo What’s Happening directory.
  • Companies exhibiting on Startup Street may also apply to be considered for the Sweets & Snacks Expo’s Power Pitch Competition. Power Pitch is an opportunity for companies in Startup Street to present their products to confectionery and snack retail buyers as if they were in a sales presentation. NCA will select two snack and two confectionery companies to participate. Selected Power Pitch companies will receive valuable retailer feedback from the presentation, and a select number of past participants have received purchase orders from interested retailers in attendance.

Total Cost: $3,600

50% savings when compared to a $7,200 value

Each Startup Street exhibit space measures 10ft by 10ft and includes:

  • A 8’ draped table;
  • Two chairs;
  • A wastebasket;
  • A 7”x 44” identification sign;
  • A 9’x9’ exhibit space carpet;
  • One 120-watt, 5 amp electrical outlet; and
  • One lead retrieval SWAP application.

For more information, please contact Kim Nolan.

Apply to exhibit on Startup Street in 2024:

Applications to exhibit on Startup Street are open only to candy & snack companies that have been in business for three years or less, and have not exhibited in Startup Street or the Sweets & Snacks Expo previously. Companies must be stand-alone businesses. Branches or new lines of existing businesses do not qualify to exhibit on Startup Street.

Please complete the application below to indicate your interest in exhibiting on Startup Street during the Sweets & Snacks Expo. Space is limited, and companies will be assigned on a first-come, first served basis.

Please contact Kim Nolan with questions or for more information on Startup Street.

Founder or CEO Name(Required)
Sales Contact Name (if different than Founder/CEO Name)
Address(Required)
MM slash DD slash YYYY
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