Cam Cloeter
Principal & Founder, Impulse Marketing
About Speaker
Cam Cloeter is the founder of Impulse Marketing Company. Before founding IMC in 2002, Cam served several companies including Coca-Cola USA, Mars Wrigley, Time Warner, Viacom and Source Interlink in various leadership roles throughout his career. He also co-founded Lighting for Impact in 2012 to help retailers and suppliers optimize checkout category performance. Cam regularly uses his expertise in in-store merchandising analytics and insights to create custom merchandising solutions. He is recognized as an expert in front-of-store merchandising and frequently speaks at industry events.