1. Sessions
  2. Cam Cloeter, Principal & Founder, Lighting for Impact

Cam Cloeter, Principal & Founder, Lighting for Impact

Cam Cloeter served several companies including Coca-Cola USA, Mars Wrigley, Time Warner, Viacom and Source Interlink, in various leadership roles throughout his career. He founded Impulse Marketing in 2002 and co-founded Lighting for Impact in 2012 to help retailers and suppliers optimize checkout category performance. His expertise in in-store merchandising combines analytics and insights to create custom merchandising solutions. He is recognized as an expert in front-of-store merchandising and frequently speaks at industry events.

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