Getting to Know Candy Consumers

Candy is the second-largest selling confectionery category accounting for 32% of all confectionery dollars, and its growth is outpacing that of all other segments. Known for fun and playful shapes, flavors and colors, it’s a special part of our lives – from everyday moments of joy to holidays and celebrations. Dive into NCA’s first-ever research study on the non-chocolate candy category, Getting to Know Candy Consumers. The research delves into areas such as flavors, consumption occasions, gifting, packaging, certifications and shopping channels.  

Date

May 23 2023
Expired!

Time

12:00 pm

Location

Insights Stage

Speaker

  • Anne-Marie Roerink
    Anne-Marie Roerink
    President, 210 Analytics

    As the head of a market research firm specializing in food retailing, Anne-Marie works closely with retailers, wholesalers, producers, and trade associations. She has developed an excellent perspective on the ever-changing wants and needs of the consumer in a one-size-fits-no-one world. Before founding 210 Analytics, Anne-Marie was the head of research for the Food Marketing Institute.